The new UK charitable purpose soft opt-in, set to launch in January 2026, gives UK charities a real opportunity to broaden their reach and communicate more effectively with supporters -as long as they remain compliant with data protection, privacy, and electronic communications rules.
This Lunch & Learn session, with Laura Perratt from Prospect & Pitch, cut through the jargon, explained exactly what this legislation means for organisations, and shared practical steps to help prepare for this change.
